The Agency
At Point of New, we have made it our mission to drive innovation and digital transformation for forward-thinking companies. Our experienced team of experts is passionate about supporting businesses on their path to sustainable growth and long-term success. With a focus on practical and actionable strategies, we help companies across various industries increase their innovative capacity and thrive in today's competitive environment. Learn more about our mission, vision, and the values that drive us.
The Consultant
Benedikt Hasibeder is a leading innovation consultant and expert in digital transformation who assists companies in rethinking their business models, developing creative solutions, and unlocking new value creation potential. With his passion for innovation and deep understanding of the challenges and opportunities of the digital world, he has helped numerous companies increase their competitiveness and achieve sustainable growth.
Entrepreneurship
- Co-Founder of FABI Institute - Frameworks for AI-Based Innovation, NPO
- Co-Founder of Turbo Mango - Digital Marketing Agency
- Co-Founder of Goldenwing - Design & Kreativagentur
- Founder of Point of New - Agency for Innovation & Digitalization
Cooperations
- Innovation Expert, Vienna Economic Chamber
- Member of the Management Consultant Pool of the Vienna Economic Chamber
- Expert and Coach at Impact Hub Vienna
Professional Experience
- Senior Consultant at Advicum Consulting GmbH - Focus on post-merger integration projects in the construction industry
- Global Process Manager for Innovation and Technology at Siemens Austria
Certifications
- State Certification for Senior Process Managers
- State Certification for Senior Risk Managers
- State Certification for Quality Managers
- State Certification for Project Managers
Education
- Industrial Design at Umeå Institute of Design, Sweden
- Degree in Innovation and Product Management at FH Campus Wels, Upper Austria
- HTL Mechanical Engineering, Wels, Upper Austria
- Schauer-Gymnasium, Wels, Upper Austria
- Pernau Elementary School, Wels, Upper Austria
Feedback from you
Point of New exceeded our expectations! Their expertise in website optimization and digital marketing, combined with tailored innovation coaching, has significantly improved our visibility. The targeted application of Design Thinking and startup/" class="seowing-glossary-link" data-term-id="24585">Lean Startup in their innovation training has enabled us to successfully expand our target audience and design our digital services more efficiently. Thanks to the effective marketing strategies developed in the innovation workshops, we were able to sustainably expand our customer base.
Point of New recognized our vision and transformed it into a reality that far exceeded our expectations. Their holistic approach to our branding, particularly through targeted business model innovation and innovation coaching, has made us a popular plant shop in Austria. The practice-oriented innovation workshops that the Point of New team conducted for us helped us develop creative solutions and strengthen our market position. We thank the team for their tireless commitment and innovative approach.
Point of New has redefined our digital presence. With a website that is both visually impressive and technologically state-of-the-art, they have repositioned our brand through innovative business model innovation and strategic consulting. The seamless integration of the e-commerce system and the tailored SEO strategy we developed together in an innovation workshop have exceeded our expectations. The case study library that Point of New developed is a true gem for our marketing team. It is a pleasure to work with a partner who understands our vision so clearly and implements it through customized innovation consulting.
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Let's shape the future of your company together!